I’M YOUR DADDY

In Latin America when you beat a rival several times you become his/her “daddy” and when you adopt... yes! you’re a “daddy” too, so to help rising pet adoptions in Peru we hacked the Copa America 2021 and offered all Peruvian fans the opportunity of their life:

To become daddies of the best soccer superstars of the continent, not by defeating them in a match, but by adopting them.

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1x Silver - iab. Mixx Awards 2022

Winner Best Interactive - Best Ads On TV (June 2022)

1x Shortlist - New York Festivals 2022

2x Shortlist - Mad Stars 2022